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The cookbook

All recipes.

AllPhone AccessoriesCar dealershipsOverlanding equipmentElectronicsBike shopsTax Preparation ServicesTravel AgenciesCustom ProductsFence CompaniesMotorcycle DealershipsWeb Design AgenciesHotels
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Kitchen Original

TikTok for Bathroom Remodeling

A step-by-step TikTok ad recipe for bathroom remodeling businesses with no prior ad history — building from pixel foundation to lead-generating video campaigns on a modest budget.

Bathroom RemodelingTiktok
Suggested budget: $30–$60/day total
Kitchen Original

Google Ads for Auto Dealerships

A ground-up Google Search and Performance Max recipe for auto dealerships with no ad history, built to capture in-market buyers before burning budget on broad audiences.

Auto DealershipsGoogle
Suggested budget: $40–$80/day total
Kitchen Original

Google for Mortgage Brokers

A ground-up Google Search recipe for mortgage brokers with no pixel history — build tracking first, seed data with low-risk campaigns, then let Smart Bidding take over once it has something to learn from.

Mortgage BrokersGoogle
Suggested budget: $40–$80/day total — below $40/day, CPCs in competitive mortgage markets will burn your daily budget in 1–2 clicks and you'll get no usable data
Kitchen Original

Meta for Golf Courses

How a golf course with no pixel history and a modest budget builds local awareness, seeds real engagement data, and converts tee-time bookers using Meta — without wasting money on audiences too small to matter.

Golf CoursesMeta
Suggested budget: $30–$60/day total
Kitchen Original

Google for Marine Products

A ground-up Google Ads playbook for marine product sellers — from conversion tracking through Search campaigns to Performance Max — built for modest budgets with no prior data.

Marine ProductsGoogle
Suggested budget: $30–$60/day total
Kitchen Original

Meta for Churches & Religious Organizations

A step-by-step Meta ad recipe for churches and religious organizations to build local awareness, grow attendance, and reach new members starting with no pixel history and a modest budget.

Churches & Religious OrganizationsMeta
Suggested budget: $15–$40/day total
Kitchen Original

Pinterest for Spa Services

A four-phase Pinterest recipe that builds tracking, seeds cheap discovery signals, and scales into automated campaigns — designed for a spa with no pixel history and a modest daily budget.

Spa ServicesPinterest
Suggested budget: $25–$60/day total
Kitchen Original

Pinterest for Religious & Spiritual Products

A step-by-step Pinterest ad recipe for religious and spiritual product sellers starting with no traffic, no pixel history, and a modest budget.

Religious & Spiritual ProductsPinterest
Suggested budget: $20–$45/day total
Kitchen Original

TikTok for Print-on-Demand Products

A ground-up TikTok ad strategy for print-on-demand sellers who have no pixel history and a modest budget — starting with creative testing, building signal, then scaling what actually converts.

Print-on-Demand ProductsTiktok
Suggested budget: $30–$60/day total
Kitchen Original

Google for RV Dealerships

A ground-up Google Search recipe for RV dealerships with no ad history — built to capture high-intent buyers first, then scale once the data exists.

RV DealershipsGoogle
Suggested budget: $40–$80/day total — RV search clicks run $2–$8 each in most mid-size markets; below $40/day you won't generate enough daily conversions to train Smart Bidding.