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All recipes.

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Kitchen Original

Meta Ads for MagSafe Phone Cases — Scaling a Proven Winner

A Meta-only scaling playbook for phone accessory brands that already have a winning MagSafe case ad and want to push it further without blowing up what's working.

Phone AccessoriesMeta
Suggested budget: $75–$200/day total — scaling means you already have budget working; the ASC should get 70% of total spend and the manual testing campaign the remaining 30%
 Kitchen Original

TikTok Ads for Car Dealerships

A ground-up TikTok ad playbook for car dealerships that turns lot walkarounds and test-drive videos into a steady stream of local leads.

Car dealershipsTiktok
Suggested budget: $40–$80/day total — split roughly $15/day on the Views seeding campaign and $25–$65/day on Lead Generation once launched
 Kitchen Original

Meta Ads for Mountain Bikes — Evergreen Sales Campaign

A complete Meta evergreen campaign for bike shops selling mountain bikes, built to generate consistent purchase intent and in-store or online sales year-round without relying on seasonal spikes.

Bike shopsMeta
Suggested budget: $40–$80/day total — mountain bikes are high-ticket ($1,200–$6,000+), so Meta needs budget headroom to exit the learning phase; under $40/day the ASC will stall in learning and you won't collect conversion data fast enough to optimize
 Kitchen Original

Meta Ads for Scaling MagSafe Phone Cases

A Meta-only scaling playbook for a MagSafe phone case brand that already has proof of purchase — structured to push winning creative and products further without fragmenting a mid-size budget.

Phone AccessoriesMeta
Suggested budget: $75–$250/day total — below $75/day the ASC algorithm doesn't accumulate enough purchase signals to exit the learning phase cleanly on a niche SKU set; above $250/day triggers a dedicated creative-refresh cadence covered in the scaling phase
 Kitchen Original

Google Ads Campaign for Jeep Wrangler Sales

A Google Search and Vehicle Listing Ads recipe for car dealerships running an evergreen Jeep Wrangler sales campaign — built to capture high-intent buyers year-round.

Car dealershipsGoogle
Suggested budget: $75–$150/day total — split roughly $50–$100/day on Search and $25–$50/day on VLAs; below $75/day the VLA feed won't generate enough impressions to be worth the setup overhead.
 Kitchen Original

Meta Ads for Jeep Wrangler Accessories (Overlanding & Off-Road)

A Meta-only evergreen sales campaign for Jeep Wrangler accessories — structured to build cold audiences, convert warm browsers, and scale what works without blowing budget on tiny retargeting pools.

Overlanding equipmentMeta
Suggested budget: $50–$150/day total (consolidate into one campaign; don't split below $50/day or retargeting pools and ASC signals starve)
 Kitchen Original

Meta Ads for Road Bikes — Seasonal & Holiday Promotion

A Meta-only campaign blueprint for bike shops running a seasonal or holiday road bike promotion, built to convert high-intent local buyers without fragmenting a modest budget.

Bike shopsMeta
Suggested budget: $40–$80/day total during the promotional window
 Kitchen Original

Meta Ads for Toyota 4Runner Accessories — Evergreen Sales Campaign

A Meta-only evergreen campaign structure for overlanding gear retailers selling Toyota 4Runner-specific accessories, built to drive consistent product sales without relying on seasonal spikes.

Overlanding equipmentMeta
Suggested budget: $50–$150/day total
 Kitchen Original

Google Ads Campaign for Ceramic Coating Services

A Google Search campaign built for auto detailers selling ceramic coating packages — targeting high-intent buyers who already know what they want and are ready to book.

Auto detailersGoogle
Suggested budget: $30–$60/day total — ceramic coating clicks in competitive metros run $4–$12 CPC; under $30/day you'll get fewer than 5 clicks on slow days, which is not enough volume to optimize bidding or learn anything useful.
 Kitchen Original

Google Ads Campaign for Honda Pilot Inventory

A search-first Google Ads recipe for car dealerships running an evergreen Honda Pilot campaign — capturing in-market shoppers, surfacing inventory, and generating leads year-round.

Car dealershipsGoogle
Suggested budget: $80–$150/day total ($50–$100/day Search, $30–$50/day VLA) — Pilot's $40K–$55K price point and competitive auction mean sub-$80/day budgets will hit impression-share ceilings before generating enough leads to optimize.