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The Ad Recipe: Google & Meta for Fishing Gear

A ground-up paid advertising playbook for fishing gear brands and shops — build tracking first, seed data with intent-driven search and social, then scale with automation once the numbers make sense.

Fishing GearGoogleMeta
Suggested budget: $35–$60/day total — split roughly $20–$35 on Google Search and $15–$25 on Meta; scale only after conversion data validates unit economics